ALDI opened two new pilot stores in September 2020 in Hongkou District and Pudong New District respectively. Both stores will continue to offer curated products of international quality at everyday value to Chinese consumers.
Celebrating Oktoberfest with ALDI
With the two new store openings comes amazing deals that cannot be missed. At the same time, ALDI is also commemorating Oktoberfest, a popular beer festival held in Germany every year. Customers can enjoy Oktoberfest without leaving the comforts of their home by indulging in irresistible deals on German style hot dogs, pretzels, German style meatballs and KARLSKRONE beers.
ALDI’s opening specials
To celebrate the new store opening, ALDI is offering exciting perks to its members! New members can get a free foldable shopping bag instantly, in addition, there are exciting gifts when members shop with ALDI. Spend over ¥199 to get a set of fridge magnets, or over ¥399 to get an ALDI shopping cart. Members who purchase products worth over ¥599 can redeem a free EXPRESSI capsule coffee machine. In addition, members who spend over ¥199 will get two ¥199-15 coupons instantly to spend on their favourite products at ALDI.
ALDI’s exclusive brands
ALDI has remained steadfast to one principle that has guided us since ALDI’s story began in Germany more than 100 years ago – that is providing high quality products to our customers at great value. Products from our exclusive brands are "Handpicked for you" by our very own team of quality experts and undergo regular in-house testing and independent analysis for quality and safety assurance.
Shop Online, Delivered to You
Since ALDI entered the China market in 2017, it has been striving to become Chinese consumers’ go-to location for grocery shopping, catering to their dynamic lifestyles. Just like the previous pilot stores, the two new stores offer a seamless online to offline retail experience. Customers can shop for their favourite products on ALDI’s WeChat Mini-Program and enjoy instant delivery services within five kilometres around each store. Customers in the Yangtze River Delta region can also have products delivered through the mini-program.
ALDI Membership Benefits
ALDI has always been grateful for the support from its loyal customers and will be offering additional deals to ALDI members, including but not limited to members only discounts, free gifts and weekly Super Savers. Furthermore, ALDI has launched the Diamond Membership Programme, a new rewards programme for existing members to upgrade to Diamond Membership status if they have purchased over ¥800 worth of items in a calendar month and enjoy a 6% discount on all products the following month.
Handpicked Products Delivered by ALDI Experts
In China, as we do around the world, ALDI works hand-in-hand with long-time suppliers and partners both locally and abroad to deliver high quality products at great value to consumers. From fresh produce to ready-to-eat meals, from delicious wines to mouth-watering snacks, all products were handpicked by a team of ALDI experts, so customers can enjoy high quality products while shopping at ALDI.
The new stores join the constellation of ALDI stores across the world, which began in the German town of Essen in 1913 and has now grown to over 10,000 stores in more than 10 countries. In China, ALDI’s first pilot stores debuted in June 2019 in Jing’an and Minhang Districts, since then it had continued to expand in Shanghai in the Baoshan, Putuo, Xuhui, Pudong New Districts and Hongkou District, with today’s store opening.
Aside from ALDI’s pilot stores, consumers can also shop with ALDI through its WeChat Mini-Program, Tmall Global Flagship Store, Tmall Classic Store, as well as through Ele.me and JD Diaojia.
For information on other stores, please visit www.aldi.cn/aldi/home/en/our-shops/physical-store/index.html
